TAUGHT BY Matt Bernstein
While studying to become a Communication Major at the University of Massachusetts at Amherst, I learned there was an unequal access to strategic resources. That there was an uneven distribution of wealth and I wanted to help solve it. At the time I was selling part-time on eBay, profiting $24,000 a year.
After college, I moved to an apartment in Boston, MA (that I could barely afford) to create online courses with a focus on teaching students how to sell on eBay. I taught how people with full-time jobs can supplement their income with a part-time passive income.
Currently, I’m teaching people how to emulate my success at starting and growing a part-time online income and leveraging their money (with patience) to grow a portfolio.
“Really good presentation, with examples and tips that I consider will be very useful to implement. Congrats” – Luis Noriega
“Once again Matt gives an all-out interesting course. I like how the course is up to date and Matt give an in-depth view of all the different aspects + sharing his own funnels and experience.” – Gill Klein
Build An Audience, Increase Trust, And Sell Products; Email Marketing Is An Absolutely Essential Activity.
For any business looking to build an audience, develop relationships, increase trust and authority, and ultimately sell products; email marketing is an absolutely essential activity.
Email marketing often takes a backseat to other forms of marketing, such as SEO and social media marketing. That’s a shame, as it does in fact have even more potential than either of those when it comes to building and reaching a massive number of people.
Not convinced? Then just take a look at the blog of any big e-mail marketer. Almost all of them will describe their email marketing and list building activities as the single most important aspects of their business.
One such blogger is Michael Hyatt. He had the following to say about email marketing and list building:
“I have literally built a multi-million dollar business on the strength of my email list. Ninety percent of my income comes from it. Even today, my email list is still my number one business priority and asset.”
Meanwhile, Douglas Karr from Marketing Tech Blog said:
“Without a doubt, our email list is the best investment we’ve ever made.”
And Michael Stelzner of Social Media Examiner says:
“Email is the most important channel for you to cultivate.”
That’s from a site about social media; and yet the owner is recommending email marketing above that very tool!
What Are the Requirements?
- Students will need an email provider, such as: Get Response, Mailchimp, ConvertKit, etc.
Who Are the Target Audience?
- Take this course if you’re a beginner in email marketing.
- If your email list is under 1,000 subscribers.